AMPS Community in Unity: Keep Your Customers: The Keys To Unlock Long-Term Customer Loyalty

The reality of Covid-19 has created a seismic shift for meeting professionals. From sales to client engagement, interactions have fundamentally changed.

· How can you create connection in a disconnected world?

· How can meeting professionals build relationships for long-term retention?

Companies that emerge as winners will be the ones that embed new processes for customer loyalty, both internally and externally. Fortunately, there are predictable paths to long-term customer loyalty. When followed, these paths lead to revenue, retention and referrals.

Get the customer loyalty strategies that have helped companies around the world transform results, delivered by Ali Cudby, author of the #1 bestselling book on customer experience, Keep Your Customers.

Learning Objectives:

1. Attendees will learn approaches to building customer loyalty

2. Attendees will learn how to identify loyal customers

3. Attendees will learn strategies for improving customer retention and referrals

CMP Information: This educational program is planned for CEU credits under the domain/knowledge area of Strategic Planning.

Ali Cudby

Ali Cudby wrote the book on customer experience – and I mean that literally! That’s because Ali is the author of the #1 bestselling book, Keep Your Customers, which came out in 2020. Ali brings organizations the know-how to grow. When you have loyal customers, they stay with you longer, buy more and tell their friends. And that’s your path to growth.

After getting an MBA from The Wharton School, Ali has spent 20 years refining her process for customer experience. And while she has worked with companies from The New York Times to Animal Planet TV Network, she prefers to make a difference for small to mid-sized organizations through her company Alignmint Growth Strategies.

In her “spare time,” Ali is a Professor of Entrepreneurship at Purdue University.

Twitter: @AliCudby

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