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Mindshift: Redesign to 365 for Faster Event Growth

April 12 @ 5:00 pm - 7:30 pm

Location: The Westin Alexandria Old Town
400 Courthouse Square
Alexandria, VA 22314


Registration: 5:00 p.m.Opening Remarks: 5:30 p.m. – 5:45 p.m.Program: 5:45 p.m. – 6:45 p.m.Networking: 6:45 p.m. – 7:30 p.m.


We are in the dawn of the digital age which has completely overturned how events and engagement should look and feel. With these changes come new opportunities for your event and organization to rethink and redesign their revenue & engagement strategies.

In this session, you’ll learn how to implement a true 365 strategy which blends the digital with in-person to create ongoing engagement, strengthen your communities, and increase revenue opportunities beyond the typical 3 to 5 days of an event.

Bill McGlade, President, Epiq Creative Group

Bill is an Author and an Association and Event industry leader with over 14 years of experience in multiple sides of the industry. As a former show organizer his expertise is narrowing the scope to build more sustainable growth for events and building out true 365 programs that drive immense engagement and value for your audience. As a technology provider and marketing agency, Bill and his company creates new revenue streams through content syndication, atomization, and combining it into a single source location for all your audience to engage beyond the event. 

Thank you to our Sponsors:



April 12
5:00 pm - 7:30 pm
Event Category: